VITA
John L. Beisel, Ph. D.
Professor of Marketing
Pittsburg State University
1701 South Broadway
Pittsburg, KS 66762
Telephone: (620) 235-4579
FAX: (620) 235-4513
e-mail: jbeisel@pittstate.edu
Education
Ph.D. in Marketing, North Texas State University, 1980.
M.B.A. in Marketing, Oklahoma City University, 1976.
B.S.B.A. in Marketing, Oklahoma City University, 1973.
Employment History
1993-Present
Professor of Marketing, Pittsburg State University
June-Dec. 1994
Visiting Professor of Marketing, Assumption University, Bangkok, Thailand (on sabbatical)
1986-1987
Visiting Professor of Marketing, Tunghai University, Taichung, Taiwan (on sabbatical)
1980-1993
Assistant and Associate Professor of Marketing, Pittsburg State University
1977-1980
Lecturer in Marketing, North Texas State University
1976-1977
Assistant Professor of Marketing, University of Northern
Colorado
1961-1975
Senior Field Representative, Marketing Research, A.C. Nielsen Company, Chicago,
IL
Scholarly Activity
Wrote and published college textbook Contemporary Retailing, Macmillan Publishing Company, New York, 1st and 2nd editions (1987, 1993).
Published articles in refereed (peer-reviewed) journals: Journal of Marketing Studies (1997); Journal of Entrepreneurship (1996); Journal of Services Marketing (1995); Journal of Computer Information Systems (1992); Regional Business Review (1991); Appalachian Business Review (1984).
Nine articles in other journals (1981-Present).
Thirty-two papers presented at regional and international conferences (1981-Present),
including in Japan, New Zealand, Singapore, Thailand, and Taiwan.
Professional Societies
Member, Pan-Pacific Business Association
Member, American Society of Business and Behavioral Sciences.
Seminars conducted
Conducted two-day seminar on marketing channels in Singapore (1988); conducted four-day seminar on retail management in Jakarta, Indonesia (1988); conducted one-day seminar on marketing channels in Taichung, Taiwan (1988).
Consulting Experience
1990-present
Member, Advisory Board, Annual Edition in Marketing, Dushkin
Publishing Company
1987
Served on consulting team to Taipei City Council regarding the
development of a Western-style shopping center in Taipei, Taiwan.
1986-1987
Consultant for several businesses in Taiwan
1982-present
Consultant to businesses in Kansas and Missouri
Awards/Recognitions
2000
Nominated for Outstanding Teacher Award, Pittsburg State University.
1996
Awarded "Distinguished Paper Award" at the Academy of Marketing Studies Meeting, Maui, Hawaii.
1995
Awarded "Distinguished Paper Award" at the Academy of Entrepreneurship Meeting, Nassau, Bahamas.
1994
Awarded $10,000 Rotary Grant for University Teachers to Serve in Developing Countries.
1992-1993
Cited by name only in Who's Who in America
1991
Awarded Certificate of Recognition for Outstanding Contributions
presented by Kelce School of Business, Pittsburg State University.
1990-1991
Listed in Who's Who in Advertising.
1987
Given Award for Outstanding Teaching, Tunghai University,
Taichung, Taiwan.
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